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Physician Profile enables a pharmacy chain to identify marketing opportunities geared toward key physicians so that relationships with community care providers can be leveraged. It helps drive sales performance by offering a full understanding of product trends.
Pharmacy chains identify physicians who prescribe through their store; however, Physician Profile gives a pharmacy chain the ability to understand those physicians’ specialties and creates an opportunity for the pharmacy chain to partner with these physicians on health initiatives.
Physician Profile offers national, state, and ZIP3-level reporting, and includes top physicians and specialties by prescriptions, sales volume, therapeutic class, and product. It includes physicians’ complete addresses.
Physician Profile can answer such questions as:
- What are our sales trends by region, demographics, and therapeutic class?
- For all physicians in a given market, which ones prescribe the highest volume of a particular product or group of products?
- Where are the markets with the best-aligned demographics and physician specialty concentration for launching a particular disease category program?
- For all pharmacies in the ZIP3 area where we are opening a new pharmacy, who are the top-prescribing physicians or group practices for all pharmaceutical categories, and what are their office addresses?
For more information, please contact us.
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